THE REQUIREMENTS
Organizations must enter as a single “rooftop” or “dealership” and not as a group or family of dealerships.
In addition, the applicants must:
- Have at least 15 full- or part-time permanent employees working in the United States at a single car dealership
- Have a physical operation in the United States
- Be a new car dealership (used car dealerships are not eligible)
- Be a publicly or privately held organization
- Have been in business for at least one year, at the program registration deadline
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HERE’S HOW TO ENTER
Organizations must apply as single dealerships. Group or family dealerships may enter all or as many single dealerships as desired as separate registrations.
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WHO TO INCLUDE
When you participate, all of your current full- and part-time permanent employees working at the dealership should be included. This means everyone…from the line-level employees all the way up to the executives and from the on-site workers to remote employees.